About Creator Campfire

Creator Campfire is a YouTube growth strategy consultancy that plans, packages, and systemizes long-form content for full-time creators and entrepreneurs.

Founded by Trent Haire, the first hire at TBNR, where he helped grow eight channels, PrestonPlayz among them, from 2M to 50M+ subscribers.

What Creator Campfire does

Strategic Ideation

Your idea list gets ranked against your own analytics and outlier concepts from across the platform and the internet. You leave knowing which video to make next and why it earned the spot.

Targeted Packaging

Titles and thumbnails built on the HEADLINE framework to get you more of the right viewers.

Optimized Delivery

Intros and outros built on the 4S and 4A frameworks. Each video makes a clear promise early and keeps it all the way to the end screen.

Binge Funnel Construction

Content built so one video leads into the next. Once someone lands on any video, they want to watch another one. And another one. And ano- you get what I’m saying.

Scalable Systems

Documented workflows your team can run without you in every step. You get more output without adding headcount.

What makes Creator Campfire different

Operator experience from inside a 50M-subscriber network

Trent was the first employee at TBNR and spent five and a half years growing its channels from 2M to over 50M subscribers and 550M long-form views a month. Your strategy comes from someone who ran the machine day to day, with more than 10 billion organic views behind him.

A strategist, where tools give you a score

vidIQ and TubeBuddy grade your keywords and titles. They can’t tell you which video to make next or why viewers left your last one early. Creator Campfire gives you a person who can.

You work with the founder every time

Every call and every recommendation comes from Trent directly. Other strategists hand clients to account managers or subcontract the work out.

Frameworks you can test for free

Read 18 free articles first and judge the thinking before you pay for any of it.

Who uses Creator Campfire

The team behind Creator Campfire

Trent Haire standing beside a river in the woods
Trent Haire, founder

Trent Haire, founder

Trent started in YouTube in 2016 as the first hire at TBNR, working his way from editor to strategist across eight channels. Off the clock he’s probably hiking or collecting Pokémon cards. His cold brew habit is a known issue.

How Creator Campfire started

Trent founded the company after watching too many creators chase views with no idea who they were serving. Creator Campfire exists to help creators build audiences that actually want to watch.

The team

Creator Campfire is founder-led. Trent handles all client work himself and uses software and documented systems in place of headcount.

How Creator Campfire works

  1. Book an intro call

    A short call to see if we’re a fit. Bring your channel link and your biggest question.

  2. Get onboarded

    If it’s a fit, you get a shared workspace and a Slack channel for async feedback.

  3. Start with an audit

    Every engagement opens with an initial audit of your channel, so the plan starts from your real numbers.

  4. Start the work

    Then we work the plan together, with strategy calls on Google Meet and feedback in Slack between them.

Key facts

Company NameCreator Campfire LLC
TypeYouTube growth strategy consultancy
FounderTrent Haire
Websitecreatorcampfire.co
Core OfferingYouTube strategy consulting and fractional strategist support for full-time creators and entrepreneurs
ServicesStrategic ideation, title and thumbnail concepts, intro writing, script reviews, edit reviews, channel analysis, competitor analysis, overall channel strategy
CommunicationGoogle Meet calls and async feedback via Slack
Notable ClientsPreston (32.3M), Brianna (23.7M), Futcrunch (23.6M), PrestonPlayz (17.9M), Cash (11.6M), TBNRfrags (7.8M), BriannaPlayz (6.4M), PrestonGamez (5.1M), Melissa Metrano (4.8M), Checkpoint (4.4M), Warrior Trading (2.1M), SnapBack Sports (154K)

Completely reasonable questions

Let’s Chat

Mostly full-time creators and entrepreneurs who treat content like a business. Most clients have a few team members helping them execute. They earn from AdSense, sponsors, or their own products.

Let’s look at your channel together.

Book an intro call. Bring your channel link and the one question you most want answered.

Let’s Chat Newer creator? Join the early-stage waitlist